Growers Can Help Promote California Avocados with a Simple Selfie
California avocado fans aren’t shy about their love for the fresh fruit — they eagerly share photos of their favorite California avocado meals or selfies of themselves in front of California Avocado Commission (CAC) posters on their favorite social media platforms. This season, the Commission is asking California avocado growers to share their love of California avocados too. CAC is encouraging California avocado growers to help promote this season’s crop by snapping a photo of themselves — and other friends and family — in front of the Commission’s wild postings.
The wild postings, which evoke the California lifestyle and pair the natural beauty of the state with California avocados, feature the artwork of California artist Michael Schwab. The postings, — located in Los Angeles, San Diego and San Francisco — will be on display through June 25.
It’s easy for growers to share a bit of California avocado “love.” Simply snap a selfie in front of one of the wild postings and then email the photos to Zac Benedict, CAC online marketing director, at firstname.lastname@example.org. Those who submit photos will receive their choice of a pair of California Avocado socks or a California Avocado trucker hat.
Please include the following information in the email:
- Names of the people in the photos
- Mailing address
- Grove location
- Wild posting location
- Permission to use the photos
- Choice of California avocado socks or trucker hat
The Commission also encourages growers to share their selfies on their own social media channels with the hashtag @CA_Avocados.
California Avocado Outdoor Locations
Los Angeles — May 1 – June 25
Pacific & Windward Ave
80 Windward Ave, Venice 90291
Melrose Ave & Stanley Ave
7650 Melrose Ave, Los Angeles 90046
Westwood South of Olympic Barricade
2323 Westwood Blvd, Los Angeles 90064
Los Angeles — June 12 – June 25
Highland & Franklin
1900 N Highland Ave, Los Angeles, 90068
San Diego — May 1 – June 25
308 West Washington St., San Diego 92103
San Diego Fence Barricade - 1st St.
Corner of West Harbor and 1st Ave in
San Diego Marina 92101
San Francisco — May 1 – June 25
Oak St & Divisadero St
359 Divisadero St., San Francisco 94117
Grant Ave & Pine St
500 Grant Ave, San Francisco 94108