GreenSheet | May 1, 2017

Read the latest GreenSheet for up-to-the-minute California avocado industry news, research and information.

UCCE to Host Crop Management Tool Workshop

  • Apr 19, 2017

The University of California Cooperative Extension will host a workshop designed to familiarize growers with CropManage — a free online decision-support tool for water and nutrient management of coastal crops. Learn more.

Read More


Six-week Avocado Course Begins in May

  • Apr 19, 2017

Dr. Gary Bender, UC Cooperative Extension (UCCE) Farm Advisor Emeritus, is the lead instructor for a six-week course entitled “Avocado Production for New Growers.” The course is designed for new avocado growers, as well as those interested in learning more about avocado production best practices and meeting fellow growers.

Read More


2017 Census of Agriculture

  • Apr 24, 2017

Growers are encouraged to participate in the Census of Agriculture, which provides confidential data used to shape the policies, services and assistance programs that affect those in the agricultural industry. Learn more about the Census.

Read More


California Avocado Consumer Campaign Reprises Elements Popular with its Fans

  • Apr 18, 2017

The California Avocado Commission’s consumer advertising campaign launched in April, celebrating the start of the California avocado season. Given the success of last year’s creative, a number of key design elements have been reprised for the 2017 season.

Read More


Morrison Healthcare Celebrates California Avocado Season with Back-to-Back Promotions

  • Apr 26, 2017

Morrison Healthcare, a division of Compass, will celebrate the start of the California avocado season with back-to-back promotions in 192 units located in the Western and Southwestern United States.

Read More


30-Day Weather Outlook for April 24, 2017, to May 24, 2017

  • Apr 25, 2017

Summary- There is a tendency for troughing near and just west of N California, before and after May 1st. The sea surface temperature anomaly (SSTA) pattern in the central N Pacific is strong and persistent enough to continue the tendency for troughing through May and possibly into early June near and over the Calif coast. Forcing for troughs over western Mexico will continue. A classic, moderate to strong El Niño anomaly pattern is expected to develop per the current SSTA pattern and the NMME (North American Multi-Model Ensemble): Time frame- later in the summer and in autumn.

Read More