California avocado growers are encouraged to join the California Avocado Commission and celebrate “30 years of peace, love and guacamole” at the free 31st Annual California Avocado Festival from October 6 - 8.
The California Avocado Society will hold its annual meeting from October 20 – 21, 2017 in Ventura County. The two-day event will include a field tour and annual meeting with presentations from industry experts, a grower panel and award presentations.
The California Certified Organic Farmers and Organic Produce Network will host the Organic Grower Summit from December 13 – 14, which will bring together organic growers, production, supply chain and support service providers.
The California Avocado Commission sponsored the Morro Bay Avocado and Margarita Street Festival, which routinely attracts tens of thousands of California avocado fans to the waterfront event featuring California avocado dishes, live music and local vendors.
For 15 days in July, California avocados were featured in a unique Los Angeles “Summer Road Trip” dining event with specially priced lunch and dinner menus showcasing diverse menu items at some of the best eateries in the area. To generate excitement for the event, kick-off promotions began in mid-June with advertising from mid- to late-July.
Summary- Troughing will continue in the interior west US, while California and the California coast sees a return of drier and warmer than normal conditions. Santa Ana winds, or their central and northern California equivalents will occur during this period.