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California Avocados Grow Here

Our Mission.

Our Mission is to maximize grower returns by enhancing premium brand positioning for California avocados and improving grower sustainability.

Nothing But The Best.

By the best. For the best. We are the growers of the California Avocado Commission and we are committed to quality, sustainability and good agricultural practices.

Hand Grown in California.

California Avocados are highly sought after by discriminating consumers who appreciate the fruit’s freshness, exceptional taste, consistently superior quality, and healthfulness.

Find out about PSHB

Contact the Commission

12 Mauchly, Suite L | Irvine, CA 92618
Ph: (949) 341-1955 | Fx: (949) 341-1970

Industry Meetings and Events
Contact Your District Representative

Latest News

TOPICS:

April 18, 2017

The California Avocado Commission’s consumer advertising campaign launched in April, celebrating the start of the California avocado season. Given the success of last year’s creative, a number of key design elements have been reprised for the 2017 season.

April 17, 2017

Read the latest GreenSheet for up-to-the-minute California avocado industry news, research and information.

April 13, 2017

California avocados will gain additional exposure in Western and Southwestern markets with the launch of two new Power Bowls featuring California avocados at 194 California Pizza Kitchen units.

April 11, 2017

Fresh California avocados will be featured in unique limited time offer Baja Fresh and La Salsa menu items during the height of the California avocado season. As part of the promotions, each foodservice chain will showcase the new California Avocados brand logo on menu boards, cash register wraps and in social media posts from mid-April through the end of June.

Calendar

EVENTS:

May 18
Aug 01
1:00pm - 3:00pm
San Luis Obispo, CA
Aug 02
9:00am - 11:00am
Ventura, CA

Current Markets

California Hass (updated 04/25/2017)
Avocado Size FOB Price Field Price
48's $52.25-$54.25 $1.88-$1.96
60's $46.75-$49.25 $1.66-$1.76
70's $36.75-$39.00 $1.26-$1.35
Avocado Volume Summary (week ending 04/23/2017)
Weekly Volume Season-to-Date
California Total 10,833,534 64,665,846
Import Total 40,310,978 975,930,666
USA Total 51,144,512 1,051,038,098

The GreenSheet e-newsletter is the California Avocado Commission's primary means of sharing important, up-to-the-minute California avocado industry news, research and information on a semi-monthly basis.

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From the Grove is a quarterly print publication from the California Avocado Commission providing the latest marketing, food safety, advocacy, research and cultural management news from the California avocado industry.

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