GreenSheet | March 19, 2024

Read the latest GreenSheet for up-to-the-minute California avocado industry news, research and information.

Seminar Recording Regarding Grove Management in a Wet Year Now Available

  • Mar 08, 2024

A recording of the California Avocado Society’s February seminar, “How to Manage Trees in a Wet Year,” is now available online. The seminar is available on CAS’s YouTube channel.

Read More

Hass Avocado Board Accepting Nominations

  • Mar 01, 2024

The Hass Avocado Board is seeking nominations for eight open seats — four open seats for producers and four for importers. The nomination process is open from March 1 to April 1, 2024.

Read More

Commission Shares New Marketing Creative and Aligns Promotion Timing During AMRIC Handler Meetings

  • Mar 12, 2024

From February 5 – 20, members of the California Avocado Commission’s marketing team met with AMRIC handlers to provide a high-level overview of the new consumer advertising messaging and creative as well as discuss key customer support and promotion opportunities for the 2023-24 season.

Read More