Growers Encouraged to Complete Industry Survey to Help Define CAC Use of Resources
The California Avocado Commission's 2024 Planning Survey plays a crucial role in providing growers with the opportunity to offer input about how CAC invests its resources in marketing, production research, industry affairs and export market development.
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Latest News
GreenSheet | March 19, 2024
Read the latest GreenSheet for up-to-the-minute California avocado industry news, research and information.
Commission Shares New Marketing Creative and Aligns Promotion Timing During AMRIC Handler Meetings
From February 5 – 20, members of the California Avocado Commission’s marketing team met with AMRIC handlers to provide a high-level overview of the new consumer advertising messaging and creative as well as discuss key customer support and promotion opportunities for the 2023-24 season.
Avocado Café Seminar to Focus on Gibberellic Acid and Soil and Water Reports
On March 18, the Avocado Café will host a special session entitled, “The use of Gibbberellic Acid to enhance fruit set and how to read soil and water reports — reviewing the tools on www.avocadosource.com.” The virtual session will take place from 9:30 a.m. – 11:30 a.m.
Seminar Recording Regarding Grove Management in a Wet Year Now Available
A recording of the California Avocado Society’s February seminar, “How to Manage Trees in a Wet Year,” is now available online. The seminar is available on CAS’s YouTube channel.
Upcoming Events
CAC Governance Committee Meeting, May 9, 2024
Seminar: Trees to the Rescue: Solutions for Climate Change
Seminar: Trees to the Rescue: Solutions for Climate Change
Seminar: Trees to the Rescue: Solutions for Climate Change
CAC Board Meeting
Pasadena, CACAC Board Meeting
Pasadena, CACurrent Markets
| Avocado Size | Conventional #1 | Organic #1 |
|---|---|---|
| 48's | $1.50 - $1.56 | $1.78 - $1.94 |
| 60's | $1.34 - $1.42 | $1.52 - $1.72 |
| 70's | $0.98 - $1.04 | $1.18 - $1.40 |
| Weekly Volume | Season-to-Date | |
|---|---|---|
| California Total | 13,600,057 | 54,770,615 |
| Import Total | 55,114,894 | 1,382,684,829 |
| USA Total | 69,774,951 | 1,484,344,449 |
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