Growers and Industry Members Encouraged to Complete Heatwave Impact Survey
To better understand the impact of the heatwave on the 2025 California avocado crop volume, CAC has drafted a brief survey. The Commission highly encourages California avocado growers and industry members to complete the survey as data from the survey will help CAC refine heatwave responses by area based on the specificity of responses.
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Latest News
Free Grower Resources Available from the San Diego Resource Conservation District
The Resource Conservation District for San Diego County has a variety of free services available to California avocado growers in the Greater San Diego County RCD jurisdiction. Learn more.
California Avocados Showcased at Fresh Produce and Floral Council NorCal Luncheon
On June 9, the California Avocado Commission joined Northern California produce and floral industry vendors, retailers and California avocado handlers at the Fresh Produce and Floral Council NorCal Luncheon hosted in Pleasanton, California.
Commission’s Presence at Peak Season Industry Events Builds Brand Awareness with Decision Makers
To increase demand for and penetration of California avocados on foodservice chain menus, in May the California Avocado Commission networked with targeted decision makers at two key industry events. Both events provided CAC with the opportunity to expand its target base of chain contacts for future promotions and to cement existing relationships.
Early Season Ads Ensured California Avocado Distribution with Key Retailers
Early season digital ad activations are an essential part of the California Avocado Commission’s efforts to motivate retailers to engage with the California avocado industry and ensure the flow of fruit prior to the Cinco de Mayo holiday. This season the Commission is partnering with Walmart and Sam’s Club on a digital ad program designed to deliver 18 million highly targeted ads to the desktops...
Upcoming Events
CAC Finance Committee Meeting, October 2024
CAC Executive Committee Meeting, October 2024
CAC Board Meeting, October 2024
Avocado Irrigation Workshop
Current Markets
| Avocado Size | Conventional #1 | Organic #1 |
|---|---|---|
| 48's | $1.80 | Insufficient Volume |
| 60's | $1.25 | Insufficient Volume |
| 70's | $0.80 | Insufficient Volume |
| Weekly Volume | Season-to-Date | |
|---|---|---|
| California Total | 2,532,967 | 349,592,894 |
| Import Total | 43,870,361 | 2,292,363,518 |
| USA Total | 48,717,428 | 2,733,364,832 |
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