Image In This Issue High Density Planting for Avocado Production: A Chilean Perspective Reason for Optimism in 2017 Avocado Marketing Dependent On World Supplies and Demand CAC’s Peak Season Consumer Events Garner Lasting In-Person Impressions Grower Profile: Maura Lundy A Year of Extremes Message from the President Food Safety Certification Key to Future Marketability of California Avocados California Avocados and the California Avocado Commission – A Unified Identity California Avocado Month Activities Reach Millions Tours Serve Slice of Avocado Life To Retail, Foodservice and Media Influencers Production Research: Leaner and More Focused Chairman's Report Summer Fun: Avocados Garner Much Consumer Attention This Year Shot Hole Borer Research and Monitoring Programs Evolving SubscribeCalifornia avocado industry members interested in subscribing to From the Grove should contact April Aymami, CAC Director of Industry Affairs and OperationsContact April