Image In This Issue Message from the President Chairman's Report Retail Research Offers Insights Drought, the Media, and "Premium Californians" Grower Profile - Bradley Miles California Avocado Month Tops 100 Million Impressions 2015 Foodservice and Retail Highlights Using Soil Moisture Sensors to Improve Irrigation Efficiency Decision Support Tools for Avocado Fertilization & Salinity Management: Preview to the Final Project Report Water to Play Big Role in 1016 Crop PSHB Research Update Commission Relentless in Hunt for PSHB Management Options Florida Remains a Steady Supplier SubscribeCalifornia avocado industry members interested in subscribing to From the Grove should contact April Aymami, CAC Industry Affairs DirectorContact April
