Image In This Issue Chair’s Report: Meet Your 2024 Executive Committee Terry Splane Executive Notes: Embracing a Bright Future in 2024 - Strategic Shifts to Drive Success Ken Melban Executive Notes: Tackling Grower Challenges - A Big Part of CAC’s Agenda From Your Commission: 2024 Crop Projections 2023 Consumer Research Insights Managing Avocados Before and After a Wildfire Commission Showcases California Avocados at Global Produce and Floral Show and Evaluates Future Plans Commission Selects New Consumer Marketing Partner: Curious Plot 2023: The Year of the Fruit Fly Winter 2024 Featured California Avocado Recipes Handlers' Report: Spring to Offer Opportunities for California Fruit SubscribeCalifornia avocado industry members interested in subscribing to From the Grove should contact April Aymami, CAC Industry Affairs DirectorContact April
