Read the latest GreenSheet for up-to-the-minute California avocado industry news, research and information.
GreenSheet | August 1, 2025
Jul 31, 2025
The California Avocado Commission expressed appreciation today for U.S. Secretary of Agriculture Brooke L. Rollins’ announcement of a USDA reorganization that strengthens the Department’s ability to serve farmers and safeguard the nation’s food supply.
Jul 21, 2025
Verticillium Wilt (or Collapse) is caused by Verticillium dahliae, which can be present in the soil for years and spread through organic matter or soil that is moved elsewhere. The fungal infection can lead to a tree’s leaves can suddenly turn brown and die. Brown and gray-brown streaks also may be present on the trunk.
Jul 28, 2025
The California Avocado Commission Board of Directors is accepting applications for the 2025 General Election. Nominations are due August 25, 2025. The election will seat one producer member for each of the five grower districts as well one handler.
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Jul 31, 2025
The world’s largest retailer, Walmart, has just introduced California Avocados-branded avocado bags. Now through August, these branded avocado bags will be available in five western states
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Jul 29, 2025
Throughout June, two of Southern California’s largest retailers — Ralphs and Albertsons/Vons/Pavilions — celebrated California Avocado Month with promotions that ultimately drove retail sales 23% higher than the previous month.
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Jul 24, 2025
To encourage demand for California avocados during peak season, the California Avocado Commission partnered with two retail chains to host in-store influencer events where attendees could capture content for their social channels that would build excitement around the availability of the fruit at local retailers.
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Jul 21, 2025
Learn more about Albertsons-Vons-Pavilions California Avocado Month celebrations celebrating growers, updates on CAC's consumer media plan reach and trade public relations outreach.