GreenSheet | January 16, 2025

Agricultural Pass Program Training Available

  • Jan 16, 2025

The Agricultural Pass Program provides members of agricultural operations with access to restricted areas during or following a natural disaster to care for livestock, maintain irrigation access, access property/facilities that are part of the operation and transport/deliver necessary equipment for irrigation systems.

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Upcoming Avocado Pollinator Workshop

  • Jan 14, 2025

On February 5, the California Avocado Society will host its next seminar “Pollination, Pollinators, Pollinizers and Supplemental Pollen” in person and via Zoom. The event will take place from 1:00 p.m. – 4:00 p.m.

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2025 Marketing Plan to Focus on Retail Expansion and Strengthening Consumer Preference

  • Jan 13, 2025

With a 400-million-pound California avocado crop projected for the upcoming season the California Avocado Commission’s 2025 Marketing Plan will focus on strengthening its core markets, expanding retail and foodservice partnerships and capitalizing on successful consumer advertising and public relations platforms.

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