Our Vision

To be recognized as the most-desired avocado in the world by fostering a vibrant industry.

Our Mission

To maximize grower returns by enhancing premium brand positioning for California avocados and improving grower sustainability.

CAC News

Winter 2022 Edition of From the Grove Available Online

  • Jan 19, 2023

The California Avocado Commission’s Winter 2022 edition of From the Grove is now available online. The publication covers a range of business, marketing, legislative and research topics of interest to the California avocado industry.

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Commission Welcomes Feedback from California Avocado Growers at District 2 Meeting

  • Jan 15, 2023

The California Avocado Commission Board of Directors is hosting district meetings in an effort to engage with grower constituents and participate in open dialogue and conversation about the future of the California avocado industry. On Tuesday, January 31, the Commission will host a District 2 Commissioner Grower Meeting in-person in Fallbrook, CA and online via Zoom.

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CAC Publishes 2023 California Crop Estimate and Projections

  • Dec 31, 2022

In December 2022, the California Avocado Commission surveyed industry handlers to develop the 2023 California Avocado Pre-Season Crop Estimate. The estimate and harvest projections have now been released.

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CAC Field Day: Preventing Alternate Bearing Patterns and Freeze/Frost Protection

  • Dec 22, 2022

The California Avocado Commission will host a grower field day at Pine Tree Ranch in Santa Paula on January 25, 2023 from 9:30 a.m. – 11:30 a.m. Learn more about the event.

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CAC GEM Forum Presentation Available Online

  • Dec 22, 2022

A copy of the presentation from the December 20 California Avocado Commission GEM Forum is available online. 

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Commission to Host Webinar Concerning the Future of GEM Avocados in California

  • Dec 15, 2022

As GEM production continues to grow in California, the California Avocado Commission encourages California avocado growers to attend its free webinar: the Future of GEM in California. The webinar takes places on December 20. Learn more.

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